by firstprally | Jun 25, 2024 | Media Strategy, Public Relations
In Poland, there are few tech news media outlets, primarily small digital publications focused on specific industry sectors. Many of these outlets accept paid content, which can impact content quality. To get a contributed article or tech news without payment,...
by firstprally | Feb 17, 2021 | Media Strategy
Even though many people long for life to return to its pre-epidemic state as quickly as possible, there will be no return to the “old normal”. Of course, the world still looks much as we know it, but it is changing at an enormous pace as people adapt to the...
by firstprally | Jan 27, 2021 | Media Strategy, Tech Startup
Congratulations! You’ve just secured funding for your European startup. A funding of any size is a major milestone and deserves to be celebrated. But don’t get out the champagne just yet. If you want to maximize news coverage and solidify your credibility in the...
by firstprally | Dec 9, 2019 | Media Strategy
First PR Alliance is made up of over 10 international PR firms with deep experience in managing trade show PR on behalf of B2B tech clients. Along the way, we have all seen our fair share of companies that failed to plan for their trade show media outreach, or ones...
by firstprally | Oct 25, 2019 | Media Strategy
B2B tech marketers often think public relations (PR) exists in a completely separate world cut off from digital marketing. What they fail to realize is that, with a little forethought and coordination, PR can actually help with key digital marketing goals like lead...
by Dave Manzer | Oct 2, 2019 | Media Strategy
Trade shows, especially international ones, used to be affordable for only the largest of technology companies. Think Microsoft, IBM, Intel, Salesforce, and Google. But today, with air travel cheaper than ever and the ability for small and mid-sized tech companies to...
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