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The 6 most effective international tech PR campaigns
Build your B2B tech company’s PR strategy with these top 6 international tech PR campaigns.
Top 6 international trade show PR mistakes B2B tech companies make
First PR Alliance is made up of over 10 international PR firms with deep experience in managing trade show PR on behalf of B2B tech clients. Along...
9 ways First PR Alliance members can help with B2B lead generation
B2B tech marketers often think public relations (PR) exists in a completely separate world cut off from digital marketing. What they fail to realize...
The PR working week in the UK – finding the balance in an ‘always-on’ culture
PR pro Debbie Smith looks at the evidence as she considers whether the four-day working week is a realistic goal. Could it give regional agencies an...
10 tips to run a successful international trade show media strategy
Trade shows, especially international ones, used to be affordable for only the largest of technology companies. Think Microsoft, IBM, Intel,...
European Communicator Monitor 2019 Results
Recently the European Association of Communication Directors (EACD) published its annual European Communication Monitor. The survey measures key...
DOK30 Communicatie wins Gold SABRE Award for Best Benelux campaign
First PR Alliance Member, DOK30 Communicatie, which is based in The Netherlands, has won the Gold SABRE EMEA Award for best Benelux campaign. The...
Reputation Risk N°1 : Data Security
Like it or not but data security risks have entered the Reputation Management and Crisis Communications field. You've heard it in the news;...